Zenith boxes hit Colombia.............................................
Sky Latin America Launches TV Service In Colombia
Received: December 23, 1997 07:45pm EST From: REUTERS
MIAMI, Dec 23 (Reuters) - Satellite TV venture Sky Latin America has begun operations in Colombia, the company said Tuesday.
The service would offer a basic package of 75 video and pay-per-view channels and 32 audio channels, it said in a statement.
Sky Latin America planned to mark its launch by offering an exclusive concert by Irish band U2 to all of Colombia's television households Dec. 27.
"The service has reached local partnership agreements ... with RCN, a leading Colombian media organisation ... RTI, one of Colombia's largest producers of television content ... El Tiempo, the leading newspaper in the country ... and Datos y Mensajes, Colombia's leading producer television news programming," it said.
Sky Latin America is already available in Mexico and Brazil and plans to expand throughout Latin America.
The company is a $1 billion direct-to-home satellite TV joint venture between Rupert Murdoch's News Corporation , Brazil's Globo, Mexico's Grupo Televisa and Tele-Communications International Inc .
Sky Latin America earlier this month opened a new $140 million satellite transmission center in Miami.
The company is competing for the direct-to-home satellite TV market with Galaxy Latin America, which is headed by DirecTV International, a unit of Hughes Communications .
((--Martin Langfield, Miami newsroom 305 374 5013)) |