Roger's 1997 Short Picks Message Board

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Strategies & Market Trends : Roger's 1997 Short Picks

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To: Michael Berkel who wrote (9052)	12/29/1997 8:52:00 PM
From: Fernando Saldanha	of 9285

Michael, on the possibility of Amazon.com becoming the bookstore of the world, I think one should look a E-Trade for a comparison. The problem is that, like in the online trading area, there are no barriers to entry. Barnes & Noble and Borders, in particular, will enter the online business and compete with Amazon.com just like Fidelity (and others) are competing with E-Trade. That is, assuming that Amazon.com can make some money, otherwise they will not even bother to compete. On the comparison with Xerox, I believe Xerox had patents, and was unstoppable until other vendors came up with competing technologies. Again, the comparison does not apply since Amazon.com does not have any patents or anything to prevent competition. Best regards.

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