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Technology Stocks : Apple Inc.
AAPL 260.97+0.6%11:59 AM EST

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To: JakeStraw who wrote (189986)4/27/2016 10:38:51 AM
From: slacker7112 Recommendations

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Moonray
pyslent

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Apple has a VERY loyal customer base & brand recognition, but should not be arrogant, or ignorant to the fact that a smartphone is just a smartphone.


If you have any data that shows a smartphone is just a smartphone to Apple's installed base, I would love to see it.

Upgrade rates are certainly lengthening, but I have yet to see data showing the loyalty rate dropping. The Kantar survey that Cook cited is US only so perhaps it is happening but I have yet to hear any numbers. Until that happens, a smartphone is not just a smartphone for Apple's installed base.

Slacker
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