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Non-Tech : Mastercard

MA 553.30

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Nov 5 3:59 PM EST

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From: JakeStraw	5/24/2016 8:11:22 AM
	of 153

MasterCard Powers First Commerce Application within SoftBank Robotics’ Humanoid Robot “Pepper” finance.yahoo.com Pizza Hut Restaurants Asia P/L to pilot commerce-based application of Pepper to deliver a range of new in-store consumer experiences “Consumers have come to expect personalized service, customized offers and simple and seamless processes both in-store and online,” said Tobias Puehse, vice president, innovation management, Digital Payments & Labs at MasterCard. “The app’s goal is to provide consumers with more memorable and personalized shopping experience beyond today’s self-serve machines and kiosks, by combining Pepper’s intelligence with a secure digital payment experience via MasterPass.” A consumer will be able to initiate an engagement by simply greeting Pepper and pairing the consumer’s MasterPass account by either tapping the Pepper icon within the wallet or by scanning a QR code on the tablet that the robot holds. After pairing with MasterPass, Pepper will be able to assist cardholders by providing personalized recommendations and offers, additional information on products, and assistance in checking out and paying for items. Pepper will be able to initiate, approve and complete a transaction by connecting to MasterPass via a Wi-Fi connection and the entire transaction happens within the wallet.

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