Trufflette, Good Morning and Happy 1998 to you! Maybe I'll be your second post of the new year...
Just got thru checking out the Fool message thread and found a new IOMEGA bashing article by Wired magazine, and upon reading it I sent off a rebuttal to the article to their [ newsfeedback@wired.com ]. The article is about Clik! being vaporware and is puts a very negative light on IOM. The Wired article is at:
wired.com
Here is a repost of my response to the Fool message poster and my e-mail to Wired magazine:
Dear thsu, I just fired this off to Wired! I sent it via their [newsfeedback@wired.com] forum to let them know how I felt. Should others on the Foolish message board feel the need to put them straight, then please go to the Wired site and send in a rebuttal via e-mail. Mel
Subject: Iomega Clik! bashing before its even out of the crib!
Wow, I just don't know what you folks have against Iomega, but your "vaporware" article was really a bunch of tripe! I'll bet your esteemed reporter would have even given a similar treatment if he had just come from Kittyhawk after seeing the Wright bros. make their first flegling flight of a few hundred feet! No airports, No scheduled flights, Only carries one or at the most two persons! It will never fly! Come on now guys, the Clik! probably has more potential than any single development shown at Comdex this fall. Digital photography is just getting off the ground and will become a significant use for the Clik! drive, along with PDAs, notebook computers, GPS units, cellular phones and a multitude of other consumer electronics applications. One of the uses will be to download high quality "uncompressed" photographs into the Clik! drive allowing the digital camera to be used in quicker succession, ie. action shots, whereas such is impossible to do so in present digital cameras due to the time needed to compress each new photo inside the camera. I would agree, that the degree of enthusiasm at the Comdex show and distribution of the cliker devices may have been a bit overdone, but at least it got your attention! I believe if your reporter had made direct contact with the firms that had provided letters of support: HP, Kodak, Microsoft, Motorola, Texas Instuments, LSI Logic, InFocus Systems, Citizen, and Matsushita, not to mention others listed in Iomega's press releases, he would have gotten an entirely different story about what is going on RIGHT NOW in developing OEM relationships and designing in the Clik! drives into various consumer electronic devices. The potential for this product is HUGE! The cost per megabyte of storage will be about 1/10th that of the cost of that from flash memory cards. I will be very happy to see this story develop and hope to see your reporter "eat his words" concerning Clik! "vaporware" about this time next year.
Happy New Year to all of your Staff and the readers of Wired magazine!
Respectfully, Dr. Mel Boreham (an enthusiastic supporter and stockholder of IOM) |
