Steven M. Baker Joins Aqua Vie Beverage Corp.
Business Wire - January 07, 1998 15:00
KETCHUM, Idaho--(BUSINESS WIRE)--Jan. 7, 1998--Aqua Vie Beverage Corp. (OTC:AVBC) today announced that Steven M. Baker has been retained as the National Sales and Marketing Coordinator for the introduction of Aqua Vie's new Hydrator(TM) product line to the natural food and beverage industry.
Baker has over 20 years' experience in the food industry, including directing the West Coast launch of Haagen-Dazs products in California, vice president of sales for Alta Dena Dairy, and was appointed vice president of sales for Aqua Vie Beverage Corp. in 1994.
In commenting on the announcement, Tom Gillespie, founder of Aqua Vie Beverage, said, "We're delighted that Steve is coming on board at this time, during Aqua Vie's launch of its new Hydrator product line. His extensive experience with the natural food and beverage industry, especially with new product introductions, and his personal knowledge of Aqua Vie's new product lines, will be a valuable contribution to the challenges ahead."
According to Baker, "I'm excited about this opportunity. Aqua Vie has overcome many unusual obstacles for a new beverage company, but has still emerged, retaining its leading edge 'all natural' low-calorie products. I believe consumers will embrace this new beverage."
The Hydrator products are Aqua Vie's long-awaited "all natural" beverages that are designed to increase the personal consumption of spring water, naturally. The underlying technology will also serve as the new delivery system for Aqua Vie's "nutritionally fortified" E Line(TM), nutritionally specific Aquaceuticals(TM) and non-alcoholic wine beverages made from spring water.
Statements in this news release that are not historical are to be regarded as forward-looking statements which are subject to risks and uncertainties that could cause actual results to differ materially.
www.aquavie.com
CONTACT: Aqua Vie Beverage Corp. Jim Parker, 208/726-6791 |