Called Win The Future, WTF is starting as a “people’s lobby” where people can vote on policy topics that are important to them, like making engineering degrees free for everyone.

“We need a modern people’s lobby that empowers all of us to choose our leaders and set our agenda,” said Mark Pincus, the billionaire cofounder of WTF and Zynga. “Imagine voting for a President we’re truly excited about. Imagine a government that promotes capitalism and civil rights.”

Despite its roots with two powerful tech founders, WTF is taking an old-school approach to start. People will vote on the policies and discuss them on Twitter. The ones that seem to resonate will then be turned into billboards that the group plans to buy in Washington D.C. to make sure Congressional leaders see them.

While it wants to get the attention of members of Congress, WTF is also unabashedly “not for pro-politicians.” According to Recode, one of WTF’s more audacious plans has been to recruit political outsiders to run as “WTF Democrats” and challenge the old stalwarts of the democratic party. One person Pincus targeted specifically has been Stephan Jenkins from the band Third Eye Blind, according to Recode.