Give us more solid rationales for your comments
Fair enough. In the past I was bearish on Apple because the only rational bulls here could come up to support Apple were either the long worn out myths of customer loyalty and advanced OS, or the promise of things to come such as Copland, pippin and Newton.
The myths I knew that they would not help Apple, as they hadn't stopped the fall before, even if they were true, which they aren't. For the future projects, Apple had not delivered in any one of its magic new projects going back to the last Apple ][ model, the Lisa, the first six months of the Mac, Newton, Copland, the Power PC porting...
But now the reason why people should buy Apple is because of OS 8.0, G3, the just released Quick Time, and the soon to be released OS 8.1 and Office 98 (as opposed to the vague timelines of projects past).
Lastly, as much as I dislike Jobs, he had the guts to take appropriate corrective action, fire the board, cut costs like crazy, and force the OS team to deliver something, anything that would improve on a once-great, now-bug-ridden OS.
All of this things were clearly needed, and I said as much in this forum. But bears here approach this company as a religion, not an investment. |