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Non-Tech : Any info about Iomega (IOM)?

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To: rainman who wrote (8027)9/30/1996 1:45:00 PM
From: Tyler Nichols   of 58324
 
BW0128 SEP 30,1996 9:02 PACIFIC 12:02 EASTERN

( BW)(MOTOROLA/IOMEGA)(MOT) Motorola Supports Iomega's Leadership in
Removable Storage Motorola 68HC16 Microcontroller Powers Iomega Jaz
Drive


Business Editors & Computer Writers



AUSTIN, Texas--(BUSINESS WIRE)--Sept. 30, 1996--Motorola's
(NYSE:MOT) Advanced Microcontroller Division today announced its
commitment to support Iomega Corporation with microcontroller (MCU)
and manufacturing resources for Iomega's industry-leading removable
hard disk drives.

Motorola's leadership in highly integrated microcontrollers and
volume manufacturing capacity will help ensure a supply of chips for
Iomega's popular removable drives.

"Iomega is a clear leader in the removable storage market and
Motorola will help enable Iomega's continued success by providing
silicon system solutions and high-volume manufacturing capacity to
support demand for Iomega's products," said Brian Wilkie, corporate
vice president and general manager of Motorola's Advanced
Microcontroller Division. "Motorola's leadership in the
microcontroller market makes us the logical supplier to drive silicon
standards in the storage market segment."

The Jaz removable drive is a one-gigabyte, removable disk drive
that allows users to expand their capacity one gigabyte at a time.
It is ideal for storing data-intensive files, such as audio/visual,
video and multimedia. Motorola's 68HC16Z1 (Z1) 16-bit
microcontroller powers Iomega's popular Jaz drives.

It serves as a general controller for the Jaz drive, controlling
the servo sequencer and SCSI interface to coordinate reads and writes
of data to and from the disk. The Z1 also controls the spindle motor
speed, head positioning, insertion and ejection of the removable
cartridge and controls the status LEDs.

In a related announcement from Iomega today, Motorola was named
as a key semiconductor manufacturer that has agreed to provide
silicon solutions for Iomega's removable drives, in conjunction with
Iomega's other technology partners.

The Advanced Microcontroller Division is a business unit within
Motorola's Microcontroller Technologies Group (Austin, Texas) that
designs, manufactures and markets the 68HC11, 68HC12, 68HC16, 68300
and PowerPC(tm) MPC500 families of microcontrollers. Motorola's
microcontroller families, from 8-bit to 32-bit CISC and RISC, have
over 250 products that cover the broad spectrum of performance,
feature and price requirements for a wide range of customers and
applications.

Motorola is the worldwide leader in microcontroller sales with
approximately 18 percent of the 1995 microcontroller market,
according to an In-Stat report.

With 1995 worldwide sales of $8.5 billion, Motorola's
Semiconductor Products Sector is committed to enabling its customers'
success by providing systems solutions, processes and services to
anticipate and respond to changing technologies and market dynamics.

As the largest U.S.-based, broad-line semiconductor supplier,
Motorola's Semiconductor Products Sector delivers global resources,
product design and development expertise and the highest-quality
technology solutions to its customers. Motorola semiconductors power
automobiles, communications, computing systems and millions of other
consumer products.
-0-

Note To Editors: PowerPC is a trademark of IBM Corporation and
is used by Motorola under license from IBM. All other trademarks are
the property of their respective owners.


--30--jr/sf*


CONTACT: Motorola Inc., Austin
Judy Racino, 512/891-3465
Judy_Racino@email.sps.mot.com
or
Motorola Advanced Microcontroller Division
Reader Contact or
Inquiry Response, 800/765-7795 ext. 950
512/328-2268 ext. 950
or
Cunningham Communication Inc.
Cathy Keller, 408/764-0782 (editorial contact)
cathy@ccipr.com


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800-225-2030; SF 415-986-4422 or 800-227-0845; LA 310-820-9473

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