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Technology Stocks : Trimble Navigation
TRMB 80.78+0.2%3:59 PM EST
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To: David who wrote (2102)1/12/1998 5:52:00 PM
From: David  Read Replies (1) of 3506
 
More on Intel's product . . .

Which seems a bit clumsier, more expensive, and feature-rich than Microsoft's Auto PC. At the moment it doesn't, for instance, have a in-dash screen, but one propped up at eye level near the driver. That may be because Intel is trying to provide more visual data than Microsoft. (But how much visual data can you use when you're driving?) Products will be priced from $1000 to $2500, and can include a larger screen hung from the roof for back seat passengers. I.e., keep the kids quiet with a movie.

There's an interesting suggestion in a column in the December 2 PC Magazine that Intel (and, I assume, Microsoft) is competing with Motorola for this new market -- chips or chipsets that help communicate with wireless and GPS applications. Motorola has the dominant position in computerization of mechanical functions in cars; Intel and Microsoft in information processing. It looks like Trimble's true rival in this fight will be Motorola, and allies will be Wintel.
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