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Strategies & Market Trends : Value Investing
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To: Spekulatius who wrote (60608)3/27/2018 11:39:48 PM
From: Spekulatius1 Recommendation

Recommended By
Jurgis Bekepuris

   of 78750
 
Interesting article on brands in the future when voice search becomes dominant. This implies that the ecosystems like Amazon (via Alexa) or Sirius or Googles Voice May impact purchase decisions more than brands and in fact it might become a winner takes all, or the ecosystem itself become the brand.
Death of brands

Speaks family is getting sucked more and more into the Amazon ecosystem,, we use Prime, Listen to Amazon music on my phone or via Alexa at home, use video and I picked up some stuff in a Whole Food locker since I am away from home due to a new job most of the time.

Amazon makes it so convenient and all engrossing to use them, that we probably can’t escape. Same is true for Google to some extend or for some people Facebook (for socializing). The ecosystem becomes the brand basically,
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