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Strategies & Market Trends : John Pitera's Market Laboratory

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John Pitera

To: John Pitera who wrote (21258)	8/24/2018 10:04:15 AM
From: robert b furman	1 Recommendation Read Replies (2) of 33421

Just bought a new 2019 Denali Yukon for my better half (40th anniversary). It was a 78,000 MSRP. I can not tell you have fine the fit and finish is. Simply a gorgeous truck with electronics that amaze. Back up video vibrates the seat when getting close to an impact. The truck has so many electronic gizmos, one has to go to school to sinc everything. If Tesla doesn't have top notch quality - the competition will eat their lunch. I'm beginning to think the dealerless factory direct model will draw billions from a franchise OEM. The bidding for the factory direct business model and all of the legal challenges that drew working capital from Tesla, would be a "free" asset that will allow greater margins far out into the future. A business model that is superior to a quality built vehicle. This will be an interesting corporate history to observe. TESLA with poor quality = TOAST!! Bob

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