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Biotech / Medical : VVUS: VIVUS INC. (NASDAQ)

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To: Cacaito who wrote (4753)1/18/1998 10:53:00 PM
From: Bradpalm1  Read Replies (3) of 23519
 
Let me propose a hypothetical question. Once Viagra is approved and released, why would a PCP bother with the time-consuming task of prescribing and titrating Muse dosages in the office? If some of these patients eventually fail Viagra, I believe that they would be far more likely to refer them to a urologist for further evaluation and management rather than turning to a more invasive treatment option. Therefore, could the money that Vivus spent spending on the marketing material and video tape in those yellow boxes sent to PCPs been better spent? Any thoughts?

Bradpalm1
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