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Strategies & Market Trends : John Pitera's Market Laboratory

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To: elmatador who wrote (22517)	11/18/2019 4:12:41 PM
From: Elroy Jetson	Read Replies (2) of 33421

When we recently stayed at the Hotel Schön on the Rhine in Assmannshausen they had wonderful food and absolutely no WiFi service for customers. As there was excellent digital phone service, as in all of Germany, I would not have noticed the lack of WiFi - except that I read an old review on Yelp from a disgusted young German. Schön ist es nicht. - Eine alte Tante mit Zwiebelgeruch, erzählte etwas Märchen, dass WiFi zu teuer um zie kostenloss an Kunden zu verschenken. Ein altmodischer Ort aus einer anderen Zeit. Nice it's not. - Some old aunt with onion odor told us a fairy tale that WiFi is too expensive to give away to customers. An old-fashioned place from another time. I guarantee you this lack of WiFi will change only when the current hotel owner dies and his son takes over, if then. The hotel and vineyard has been in the same family for 400 years. They could easily afford to install WiFi, but that would require knowing about it or caring what some young German wants.It's not a money investment, but a mind space investment requiring a cultural change.

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