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Non-Tech : Any info about Iomega (IOM)?
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To: jwk who wrote (45409)1/24/1998 6:34:00 PM
From: Linda Pearson  Read Replies (2) of 58324
 
jwk,
< You can tell it like it is without telling it like he did.>

I think that this sentence sums it up. The same information could have been spinned to sound very positive going forward. There are other CEO's who also plant both feet in their mouth. He's going to have to learn...or start thinking that shareholder value is important.

I'm trying to figure out a way to speak to Kim myself. How about some shareholder relations KIM??? DO YOU HEAR ME!

This spouting is due to the VAST $$$ that went down the tubes in options and the value of my stock---and in sympathy with all other longs here and those holding worthless options.

Frankly, I have to believe that the $100 million ad campaign was devised utilizing pro forma income statements. There MUST have been projections done estimating the potential sales of drives and disks (because of the ads)...and the possibility of future awareness of their products
---which would lead to additional purchases.

Actually, when I heard $100 million advertising, I said to myself, this is great! They have needed to build up exposure to people who have not yet experienced the convenience of a Zip Drive. Surely, if they go through X dollars, and the orders have not improved to their mean estimate of sales resulting from the ads....they would back off.
Just business.

Linda
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