Speculating in Takeover Targets Message Board

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Strategies & Market Trends : Speculating in Takeover Targets

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Nov 3 3:55 PM EST

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richardred

To: richardred who wrote (5869)	2/23/2020 10:46:22 AM
From: E_K_S	1 Recommendation Read Replies (1) of 7239

I need to take a field trip to my local stores here in N. CA and check the freezer case. About 2 months ago I did a check of the Green Giant brands (both fresh in produce section and also in freezer section). My conclusion was they had pretty good store shelf space (compared to other brands). Produce guy said it was selling but not as fast as some other 'packaged fresh' produce. What surprised me was the amount of total 'packaged fresh' produce when compared to what was there 5 years ago. It's washed, clean and ready to serve (steam and/or micro wave in package). Freezer section about the same but more of those prepared bowls. Shelf space was less than in produce area. I wonder if these new products might replace some of their other items and/or if they get new shelf space. Also, looking at those prices, looks like 28% more which means higher margins. EKS

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