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Biotech / Medical : VVUS: VIVUS INC. (NASDAQ)

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To: Mitchell D. Wilcox who wrote (5185)	1/31/1998 10:05:00 PM
From: Neil_L	Read Replies (2) of 23519

<<There was absolutely nothing wrong or uncomfortable about the commercial so someone was probably throwing up a smokescreen, either Vivus or NBC.>> Mitchell, I agree. I live in the Atlanta area and quite a few local urologists advertise on TV...they are much more blunt about the problem than the Vivus ad was. It appears from descriptions of the ad that I read that the one we are seeing now is the same one they made for the superbowl...also I can't see Vivus having multiple ads at this point. So it begs the question...why was it turned down? Could probably be that they over committed or wanted to get another spot for a big advertiser, like Annheiser. Whatever the case, their excuse for not showing it is lame. Neil.

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