| | | I think in 1977, Oldsmobile sold 500,000 Cutlass Supremes. In 1966, Ford sold 607,000 Mustangs. Dodge sold about 78,000 Dodge Chargers last year, and probably half were to fleets (police interceptors, rental car agencies).
There just are very few retail buyers of sports cars and coupes these days. Because of baby seat / booster seat requirements since the mid-80's, families need more room in cars for kids. They can't stack them like cord wood like in the 60's and 70's. High insurance rates also decimated the sports car lineups in the 80's. As a result, automakers chose to build their platforms to have the broadest appeal, including families.
Sure, there are some performance vehicles like the Charger and Challenger in the market, but high insurance rates make them difficult for young people to afford to drive.
I know a few young kids who follow racing, and they follow the FormulaE more than Nascar. I think it's because it's more relatable to them. |
|
