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Technology Stocks : Apple Fanboy Central
AAPL 269.73+0.3%3:59 PM EDT

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From: Zen Dollar Round8/12/2021 8:50:48 PM
1 Recommendation

Recommended By
Stock Puppy

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I Spent $2,000 at the Apple Store and Got an Invaluable Lesson in Consumer Psychology

The in-store Apple experience offers everything (and more) that people are looking for -- especially with the lifting of lock downs.

I've always been a Windows guy. Which means, naturally, that I've also always been a non-Apple guy. Tribal psychology at its finest.

"Get a MacBook!? No way. I hate Apple!"

That was my common refrain anytime one of my more tech savvy friends or colleagues challenged me on my supposed loyalty to all things PC and Android and my stubborn disdain for Apple.

Then a few weeks ago, I found myself in the market for a new laptop. Thankfully, my commitment to reason and science pushed me to at least consider going with a Mac. As any good scientist does, I weighed the evidence. I read product reviews. I watched videos. I researched all the pros and cons of all the similar products out there. I even went into different physical retail locations to talk to sales reps.

Then it was time for my last stop: the Apple store.

More at: inc.com
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