Toshiba Reduces Prices on Its Leading-Edge Commercial Desktops And
Portable PCs; High-Performance and Exceptional Value Make Toshiba's PCs
a No-Compromise Solution
02/04/98
Business Wire
(Copyright (c) 1998, Business Wire)
IRVINE, Calif.--(BUSINESS WIRE)--Feb. 4, 1998--To provide the best price/performance value in professional computing, the Computer Systems Division of Toshiba America Information Systems Inc. (TAIS) Wednesday announced price reductions up to $220 on Equium commercial desktop PCs.
In addition, Toshiba has reduced selected portable computers up to 20 percent. New prices are effective Feb. 1, 1998 for Toshiba computers sold in the United States.
"Toshiba provides robust and innovative business solutions backed by excellent service and support," said Jeffrey Friederichs, vice president of worldwide marketing, Toshiba's Computer Systems Group. "To demonstrate our commitment to provide the best computing value, we've reduced prices on our commercial desktops and selected portable computers, making it even easier for customers to obtain Toshiba's award-winning products."
Equium PCs Offer Peak Performance at a Competitive Price
With cost-savings up to 10 percent, Toshiba's Equium commercial systems now have estimated street prices beginning at $1,269. Engineered for long-term performance and easy serviceability, Equium desktop systems provide exceptional reliability and functionality for small, medium and large businesses.
Equium systems are powerful enough to handle the most demanding applications, with processors ranging from an Intel 166MHz Pentium processor with MMX technology to a 266MHz Pentium II processor. The Equium line also offers DMI support, a tool-less chassis and Secure Sleep technology to enhance productivity and reduce total cost of ownership.
Leading Mobile Computing Solutions at an Exceptional Value
As the leader in mobile computing solutions, Toshiba offers the most comprehensive line of portables at an industry-leading value. With prices starting as low as $1,299 and reduced as much as $650, customers can choose from a wide range of portables with fast Pentium processors, bright active matrix screens and large hard disk drives.
Just $1,299, the 1.85-pound Libretto 50CT offers full Windows 95 functionality and is small enough to fit in the palm of your hand. Reduced 20 percent to $1,999, the 3.8-pound Toshiba Portege 300CT ultraportable offers superb usability in a lightweight design.
Toshiba also has reduced prices on the Satellite Pro and Tecra notebook computers. For customers who need a mobile computing powerhouse at an attractive price, the Satellite Pro 480CDT has been reduced $450 to $3,549. With reductions up to 12 percent and starting at just $2,199, Toshiba's high-performance Tecra notebooks offer customers a range of Intel processors, hard drive capacities and display sizes. For complete desktop functionality, selected models include video-conferencing capabilities and DVD -ROM drives.
First RAte Service and Support
The Equium line of commercial desktop PCs comes with a standard three-year limited warranty, with the first year of service on-site. All Toshiba notebooks come standard with either a one-year or three-year warranty and are backed by Toshiba's service and support, available 24-hours a day, seven days a week. Toshiba's InTouch Center offers customers one resource for all of their product and sales information and support.
About Toshiba America Information Systems Inc.
Toshiba continues to be the leading vendor in the U.S. market for portable computers with 21.2 percent Q3 market share according to International Data Corp. The company offers portable and desktop computing solutions for business customers under the Toshiba brand name. For dealer referral and product literature, call 800/334-3445, or visit the company's World Wide Web site at computers.toshiba.com.
With headquarters in Irvine, and annual sales of approximately $4 billion, Toshiba America Information Systems (TAIS) is comprised of nine divisions which manufacture and market a wide range of business and information-oriented products in the United States. Products include portable and desktop computers, disk drives, plain paper copiers, facsimile systems, voice mail systems, digital key telephones, toner products, optical fiber modems and digital cameras.
TAIS is an independent operating company, owned by Toshiba America Inc., a subsidiary of the $48 billion Toshiba Corp., the sixth largest electronics and electrical equipment manufacturer, and the world's 37th largest corporation in terms of sales. Toshiba Corp. is a world leader in high technology products with 303 major subsidiaries and affiliates worldwide.
Satellite, Satellite Pro, Portege, Libretto, Equium, Tecra, Secure Sleep and Noteworthy are trademarks of Toshiba America Information Systems Inc. Pentium and MMX are trademarks or registered trademarks of Intel Corp. All other trademarks belong to their respective companies.
Prices Effective Feb. 1, 1998
Toshiba Commercial Desktop PCs
Model and Key Specs Old Price New Price $Reduc- %Reduc-
tion tion
Equium 5160D $ 1,349 $ 1,269 $ 80 5.9%
166MHz Pentium w/MMX, 32MB,
2.07GB h/d, 12X IDE CD-ROM
Equium 5200D $ 1,459 $ 1,369 $ 90 6.2%
200MHz Pentium w/MMX, 32MB,
2.38GB h/d, 12X IDE CD-ROM
Equium 6200D $ 1,899 $ 1,799 $ 100 5.3%
200MHz Pentium Pro, 32MB, 2.95GB
h/d, 12X IDE CD-ROM
Equium 6200M $ 1,999 $ 1,799 $ 200 10%
200MHz Pentium Pro, 32MB, 4.24GB
h/d, 12X IDE CD-ROM
Equium 6260M $ 2,199 $ 1,979 $ 220 10%
266MHz Pentium II w/MMX, 32MB
3.73GB h/d, 16X IDE CD-ROM
Equium 5230D $ 1,699 $ 1,529 $ 170 10%
233MHz Pentium w/MMX, 32MB,
3.0GB h/d, 24X IDE CD-ROM
Equium 6230D $ 1,949 $ 1,799 $ 150 7.7%
233MHz Pentium II w/MMX, 32MB,
3GB h/d, 24X CD-ROM
Prices Effective Feb. 1, 1998
Toshiba Notebook PCs
Model and Key Specs Old Price New Price $Reduc- %Reduc-
tion tion
Libretto 50CT $ 1,499 $ 1,299 $ 200 13.3%
75MHz, 16MB, 772MB h/d,
6.1-inch TFT display
Satellite 220CDS/225CDS $ 1,499 $ 1,349 $ 150 10%
133MHz, 16MB, 1.34GB h/d,
12.1-inch Dual-Scan display
Satellite Pro 480CDT $ 3,999 $ 3,549 $ 450 12.7%
233MHz w/MMX, 32MB, 3.82GB h/d,
12.1-inch TFT display
Portege 300CT $ 2,499 $ 1,999 $ 500 20%
133MHz w/MMX, 32MB, 1.51GB h/d,
10.4-inch TFT display
Tecra 730XCDT/2.0 $ 2,499 $ 2,199 $ 300 12%
150MHz w/MMX, 16MB, 2.02GB h/d,
12.1-inch TFT display
Tecra 740CDT/2.0 $ 3,499 $ 2,849 $ 650 18.6%
166MHz w/MMX, 16MB, 2.02GB h/d,
13.3-inch TFT display
Tecra 740CDT/3.0 $ 3,299 $ 2,949 $ 350 10.6%
166MHz w/MMX, 16MB, 2.87GB h/d,
13.3-inch TFT display
Tecra 740CDT/3.0/Windows NT $ 3,499 $ 3,149 $ 350 10%
(Windows NT)
166MHz w/MMX, 16MB, 2.87GB h/d,
13.3-inch TFT display
Tecra 750CDM $ 5,399 $ 4,999 $ 400 7.4%
233MHz w/MMX, 32MB, 4.77GB h/d,
13.3-inch TFT display
Tecra 750CDM/Windows NT $ 5,599 $ 5,199 $ 400 7.1%
(Windows NT)
233MHz w/MMX, 32MB, 4.77GB h/d,
13.3-inch TFT display
Tecra 750DVD $ 5,799 $ 5,399 $ 400 6.9%
233MHz w/MMX, 32MB, 4.77GB h/d,
13.3-inch TFT display
CONTACT: The Benjamin Group Inc. Erin Davern 714/245-7500 edavern@oc.tbgi.com
18:41 EST FEBRUARY 4, 1998
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