Bozell and Syquest.
Ad firm changes occur all the time, and fo any number of reasons. I know, because I deal with Ad agencies on a daily business. I help make their commercials. Sometimes agency changes occur because the client is not happy with the sales figures, but sometimes the client just likes to rattle the cage. Ad firms are always on the prowl to score clients, and undoubtedly, the particular one sent a pitch that hit big time with Syquest management.
I once help put together a presentation to win the Champion Sportswear account for Merkley Newman Hartey (a major ad firm here in NYC). The campaign scored the account, and the last I heard, Champion bailed just a couple of months later before any real new ad campaign hit the airwaves. Champion went to another major ad firm, and I never learned the reason why.
I had already been paid, so why should I care anyway?
But back to SYQT...Man, can i call 'em? I knew that as the 4.7 Gig Quest shipping date news approaches, SYQT stock would start to rock. I'm in for the ride just like I was when SparQ did the same thing. This stock is great for trading because it has such strong Street favor. Even though it is miles in debt, has diluted its shares, and hasn't shown a profit in years, it still goes WAY up on ANY good news! How can you not love this issue? |