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Technology Stocks : Information Architects (IARC): E-Commerce & EIP

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To: Robert K. Sims who wrote (4367)2/8/1998 9:09:00 PM
From: Jeffrey S. Mitchell  Read Replies (1) of 10786
 
Robert, I second what Tech Master says.

I think an important consideration here is we are talking not just end of quarter, but end of year. That means ALYD may have some full-year expenses that they may have to take in Q4, or there may be some other miscellaneous stuff they choose to write-off in '97 rather than carry forward into '98. For example, I know ALYD had a NASCAR sponsorship this past year so that may show up in Q4.

As I've said, by the time year-end numbers come out in March, everyone will be focused on Q1 '98, so it would make the most sense to expense everything you can in '97 as long as you make sure you maintain a meager profit. At least that's what I would do.

- Jeff
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