I don't own, neither do I plan to buy, AAPL stock. I was talking about the company only – indeed, not even the company as a whole, but the computers alone. I actually hate the phones. I'm a Samsung man myself; way better battery (which doesn't wear out), phone doesn't break when you drop it, costs 1/10 of an iPhone (a new, fully functioning phone costs about $100). When Apple removed the 3,5mm headphone jack, and introduced that completely unnecessary little "plug-in cord", that was it for me. But people keep buying those ridiculously overpriced phones – they keep gaining market share in US and other rich countries... Many people no doubt stick with iP because they have all their passwords saved in the "Apple ecosystem", and are used to the layout etc. etc., I believe. Out of sheer laziness and perhaps nostalgia. They are locked in, and can't be bothered to try to break free. I really can't see any other reason why people would go for an iPhone.
This image really says it all, IMO; a completely useless thing, invented solely as a way for Apple to squeeze the suckers for some extra money... MSFT has similar lock-in effects. Of course, their monopoly on business IT was inherited from IBM, as Paul Graham points out in this read-worthy 2007 article: paulgraham.com. Still going strong, it seems.
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