I guess you left out two big advantages. Compatibility issues, and the brand name recognition. As history has proven, high and more superior technology doesn't equal to better sale in the computer industry. You don't agree with that huh? Take a close look between Mac and IBM. Mac OS and the Win 95. As everyone in the industry knows that Mac has a much better product both in reliability and performance, but then again we know which one the market has picked. Mac had plug & play technology pretty ever since a little less than 10 years ago. And when Win 95 came out and it's bragging about the PnP technology that it stole from Mac. And the long files names, Mac had that so many years ago. But outside of the fact the Mac is more advance, but as you can see that we picked Win 95/IBM systems. Because WE NEED THE COMPATIBILIY, and the word of mouth is very very important.
The next important factor is about marketing. Iom is doing a GREAT job at marketing the product. And that has been proven by the 11 million users that IOM has. Another example: Microsoft is probably better at marketing their product than making it work. Look at Windows 95, there were able to make it the hottest selling software. But they can't even get it up and running. Correction, they can't get it up and running without crashing every other 15 minutes. Can't believe that? Go to some newsgroup and read up on the complaints that people have on WIn 95. Still don't believe, heard of MSN(MSFT Network), they have so many problems with staying up online and running, you can read that they have one of the lowest rating by many different magazines, due to its problems with reliability issues. If you haven't figure it out yet, MSN is own by MSFT, and they use 100% MSFT only product. Hey, if they can't even keep its own products up and running. How good is it?
Yes, Maybe Syquest has a better technology, but the brand name recognition that it's lack of. Iom has a much better advantage over SYQT. Amazing you are still reading this? Really have that much patience huh? |