Apple Inc. Message Board

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Technology Stocks : Apple Inc.

AAPL 273.67

+0.5%

Dec 19 9:30 AM EST

Public Reply Prvt Reply Mark as Last Read File

Previous 10 Next 10 Previous Next

To: rhet0ric who wrote (8532)	2/16/1998 11:44:00 AM
From: Edward Boghosian	Read Replies (1) of 213177

By nickel and dimeing I meant that Apple has many problems that must be addressed simultaneously. I don't see Jobs doing this. He takes one problem and works on it. Take for example the advertising program. Jobs does not know how to attack. An aggressive and I mean an aggressive ad campaign should have been started last year. Instead, we had that "be different" campaign which in my estimation was worse than laughable. I showed the ad which was on the back cover of a magazine to my wife and her comment was "what is it?". The snail ad is good but like the snail it is too slow in developing. We had the snail. Now we should have something like a bar comparison between G3 and Intel or what is extra with Wintel machines is standard with Apple. Someone mentioned Apple had more money than we think. If it does than it should be aware that if you want to make money you have to spend money. A big whopper would be to propose an extended warranty like 30,000 hours or 3 years, whichever comes first. Another sore spot to me and I think it was and still is a big blunder by Apple is the loss of the 800 number for help. Enough said. Ed

Report TOU Violation

Share This Post

Public Reply Prvt Reply Mark as Last Read File

Previous 10 Next 10 Previous Next