SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Technology Stocks : Compaq
 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext  
To: Mike Gordon who wrote (17538)2/18/1998 11:26:00 AM
From: otter  Read Replies (3) of 97611
 
Mike, I agree that with CPQ, having systems that consumers can purchase in multiple retail outlets generates sales. But, to your comment about inexperienced users buying from Dell and GTW, GTW is experimenting with a retail operation. There is one where I live. The idea is that people go to the store, talk to a person there; test drive a few systems, and then with assistance, configure and order the system of their choice from GTW.

Those with who I've spoken all report a very positive experience & all but one of the people I know who have recently purchased a computer - and who went to the GTW store during their search - bought their system from GTW. I would hesitate to globalize my story; but its probably fair to say that if GTW is successful in merging the BTO (Build to Order) merchandising model with a retail model, then...... its fair to say that whatever CPQ advantage currently exists will be mitigated unless CPQ can also do the same thing..... Whatever happened to CPQ's BTO plans??
Report TOU ViolationShare This Post
 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext  

HomeMailHotSubjectMarksPeopleMarksKeepersSettings
Terms Of UseContact UsCopyright/IP PolicyPrivacy PolicyAbout UsFAQAdvertise on SI
© 2025 Knight Sac Media.  Data provided by Twelve Data, Alpha Vantage, and CityFALCON News