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Technology Stocks : CheckFree (CKFR)

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To: Roger Bass who wrote (1892)2/23/1998 2:27:00 PM
From: Benny Baga  Read Replies (1) of 8545
 
From Mincy on the Yahoo Thread:

the reality is that banks rightfully ""HATE"" offering their customers the Quicken and Money interfaces, even though each made major concessions to the banks...under considerable pressure from the banks, re. bank branding and the charges they once charged the banks.

The bankers justifable fear is that these brands will become synonymous in the consumers mind with banking. When everyone offers a Quicken solution...differientiating is almost impossible. That led to the creation of Integrion chartered to create bank owned fron-ends. What led to the sale of ISC, in addition to the fact that they couldn't pay bill effeciently, was the fact that the banks were't going to lay back and have it dictated to them that if their customers used Quicken...they also had to use ISC services. They don't really have a major concern over Checkfree's role given that is isn't attempting to become the brand that gets consumer mindspace.

Msft is making the same mistake quicken did and that MSFT would have made earlier(had they been allowed to purchase Quicken).....trying to take on the role of front end & back end, so they can set all the terms of use. I don't think the banks are going to be stupid enough to let them!
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