Meta Enters The Token Business, Powered By Nvidia, Cerebras And Groq
By Karl Freund, Contributor. Founder and Principal Analyst, Cambrian-AI Research LLC
Apr 29, 2025, 04:07pm EDT
Meta held its first-ever event for AI developers, LlamaCon, at the company’s headquarters in Menlo Park, where it announced that it was ready to compete with ChatGPT from OpenAI, as well as Google, AWS, and AI-as-a-service startups.
This is really a big deal for Meta and the AI industry as the maker of the popular open-source Llama LLM seeks to directly monetize the incredible adoption Meta has realized. Developers just access the model from the cloud; no hardware or software to install.
But it is also a big deal for Cerebras and Groq, the two startups selected by Meta for serving fast tokens, many times faster than a GPU. (Nvidia, Cerebras and Groq are all clients of Cambrian-AI Research.) Meta did not disclose pricing, as access to the API is currently in preview, and access to Groq and Cerebras is only available by request. This is the first time either startup has landed a foothold at a hyper-scale Cloud Service Provider (CSP). And Meta has made it super easy to use; developers just select Groq or Cerebras in the API call. |
