As far as RFI is involved in pricing to help in faster adoption of SPD is to lower our percentage take. Could that be a possibility? I thought of capping our take to a certain percentage for say, two years, just to see what would happen. However, in this greedy commercial arena, that would only show how desperate we are.
I do see that the more sectors we are in the cheaper our product gets. Auto, Trains, Marine, Aero, Display, and now Architecture.
But as far as your comment about PDLC pricing dropping in tandem, imo, we cannot escape it. |