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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 234.70-1.2%Nov 14 3:59 PM EST
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To: Candle stick who wrote (1690)2/25/1998 6:09:00 PM
From: doug doan  Read Replies (1) of 164684
 
Looks like a bad day for the Doji.

Forget the doji and take heart in the foloowing:

1. AMZN loses money on every sale. Even the most optimistic understand that profitability is not possible for at least 12 mos.

2. There are few barriers to entry in the on-line book area. There are currently over 50 competitors to AMZN and the number seems to be growing.

3. The most potent competitor is BKS.com. BKS sales of books online is grwoing. Indeed, BKS reported a 78% growth in qtr to qtr book sales. Compared to AMZN 74%.

4. While both BKS and AMZN are experiencing significant qtr-qtr sales gains, last qtr did show that BKS is gaining, albeit a modest 4% a qtr.

5. To be sure BKS is currently only 22.1% of AMZN on-line sales.

6. However, AMZN cannot afford any blip in double digit qtr-qtr sales growth numbers. The Street is looking past profits and only at the growth is sales figures. When those qtr-qtr sales growths start tappering off the stock is in real trouble. Only a question of time.
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