Bezos’ Project Prometheus Quietly Acquires Agentic AI Startup
Bezos’ Project Prometheus Quietly Acquires Agentic AI Startup
Story by Keisha Oleaga • 14h
Summary:
- Project Prometheus, a $6.2 billion AI venture, acquires General Agents, signaling ambitions for agentic AI systems in industries.
- General Agents’ Ace, an AI pilot for physical tasks, aligns with Prometheus’s vision for frictionless labor and advanced technology.
- Prometheus aims to revolutionize industries like aerospace and manufacturing with cutting-edge agentic AI systems and Bezos’s backing.
Project Prometheus, the $6.2 billion AI venture co-led by Jeff Bezos, has quietly acquired the agentic computing startup General Agents, according to new reporting from Wired. The deal adds fresh heat to one of tech’s most whispered-about new labs, which has already pulled more than 100 researchers from places like OpenAI, DeepMind, and Anthropic.
The acquisition is notable not just because of the names involved — including General Agents founder Sherjil Ozair, a former DeepMind and Tesla researcher, and ex-OpenAI scientist William Guss — but because of what it signals about Prometheus’s ambitions. The company isn’t chasing chatbots or photo filters. It wants AI systems that can act inside the physical world, touching everything from aerospace to automotive manufacturing.
General Agents built Ace, an “AI pilot” that can take control of a computer and autonomously carry out tasks. Think less ChatGPT and more a digital worker that can operate apps, pull data, organize files or coordinate workflows without human hand-holding.
For Prometheus, Ace isn’t a productivity trick. It’s a prototype for what the venture wants to do at scale: build agentic systems that can run manufacturing floors, simulate factory lines, optimize rocket design or build new computational hardware.
If Bezos’s early Amazon philosophy was about “removing friction,” Prometheus looks like its sci-fi sequel — frictionless labor, built out of code. By snapping up General Agents early, Prometheus gains an edge in a field that’s about to get fiercely competitive.
Prometheus has been explicit about targeting industries with real-world complexity: cars, spacecraft, manufacturing robots, and next-gen computer hardware. These are messy, expensive, and high-stakes — a stark contrast to the software-first mindset dominating the last decade of Silicon Valley.
Prometheus’s secrecy has only fueled speculation, especially as hiring continues at a dizzying clip. Between the top-tier research talent, a war chest in the billions and Bezos’s involvement, expectations are sky-high.
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