Subj: You don't have to be cheapest to win!
(from the Yahoo AMZN board yesterday)
By: bestbookbuys
Date: Feb 26 1998 2:15 P.M PST
Reply To: Msg. 699 by tomd12345
As the founder of Best Book Buys, I can tell you that I agree with tomd12345 in that we (the bookstore comparison sites) will not be putting Amazon out of business anytime soon.
Best Book Buys (http://www.bestbookbuys.com/) currently surveys A1Books, alt.bookstore, Amazon, Barnes & Noble, Books.com, BooksNow, and Intertain. We sort our search results by price, highlight the cheapest price, and still we find that our users click to Amazon and Barnes & Noble more often than the bookstores that usually have the best price.
Our only explanation of this phenomenon is that as long as our users see that they are getting within a few bucks of the cheapest price, they would prefer buying from a name they know. Definitely, proof that Amazon is taking the right road by bleeding to get market share and name recognition.
(WARNING - BLATANT PLUG, PRESENCE SHOULD NOT DISCOUNT ABOVE COMMENT!)
So, go find the best prices for your book purchases at:
bestbookbuys.com
Thanks,
Steve
Message 717 of 755
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