I'm Still Trying to Form an Opinion...
Am in a serious DD mode on NETZ... which is an almost laughable
statement because, with its non-reporting status, there's diddly
to do what's duly diligent. I mean, I applaud those who have
provided info shares about outstanding and float. And I
certainly appreciate the enthusiasm and eager-beaver-ness demonstrated
at Bob's Picks. And, kudos to Matty for showing the initiative to
take RI and Burgess by storm: may Providence be with you.
But, as a purely anecdotal observation, my firm is in the business
of creating banner and interactive advertising and doing media placement
for same. (And, without bragging, we're fast becoming a leader in
the SW. But, that and $3.46 will get you a Decaf Grande Mocha
at Starbucks.) And Zulu Tek hasn't shown up on our radar. Much less called
on us. DoubleClick has been all over us like a cheap suit... which
they aren't. EchoMedia got some of our attention at the Thunder
Lizard Internet Show in NY. I wasn't the company representative
there, so I don't know the details.
Now, like I said, that's just an anecdotal observation. It
doesn't mean the company lacks value or good product or market
share.
Further, to cloud things even more, I think DoubleClick is
vastly over-valued at its present levels. (This to me is a classic
case of market effervescence... and frankly the kind of stuff that
makes me wonder about the age of our bull market.) DoubleClick
is certainly a good company with some very interesting ideas.
We've used them. With success, I might add. Further, they seem
to be moving the internet advertising paradigm closer to direct
marketing... where I think things will make more sense to more
advertisers. (DoubleClick even proposed a pay-for-performance
scheme that would save our clients from putting virtually any
money up-front, instead paying per-transaction or per-lead fees at
the back end. Which, again, is very compelling.)
But, I forget, this is not the DCLK vs. NETZ thread.
And my apologies for getting into too much detail.
If this company has merit, this will show itself.
And I am content to miss its early moves and mind-boggling run-ups
while the drama plays itself out. Were I NETZ (and very legitimate)
I'd be amassing one heckuva analyst road show right now--with cool multimedia
and, more importantly, cooler multi-vetted facts and the
testimonials of happy and high-profile clients. Because
a wonderful, indeed, almost-once-in-a-lifetime
PR window has been opened by DCLK's spotlit IPO.
However, if I were not legitimate (or, more forgivingly, completely disorganized), I'd play this
teaser game with coy press releases, hints, forward-looking statements,
etc.
All of this, of course, is just my brain froth and humble
opinion.
Waiting for Matty--a play by Clifford Odets.
Best Regards (And Only Profits to Those Who've
Invested)
c m |
