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Non-Tech : McDonalds (MCD)
MCD 318.69+1.3%Dec 17 3:59 PM EST
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To: Fredric D. Bellamy who wrote (83)3/2/1998 1:47:00 PM
From: sea_biscuit  Read Replies (1) of 288
 
I tried to buy the book on "Cola wars" heralding the "imminent demise" of Coke, from amazon.com They say it is "Hard to Find" and will try to get me a used copy in the next 3 months! :-) :-) I wanted to read it just for fun!

For MCD followers, there are two books worth reading -- "McDonald's : Behind the Arches", and another recent book titled, "Golden Arches East : McDonald's in East Asia".

Dipy.
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