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Politics : Formerly About Advanced Micro Devices

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To: Paul Engel who wrote (29384)3/3/1998 9:30:00 PM
From: Bill Jackson  Read Replies (2) of 1572356
 
Paul, Did you ever try and sell lemonade as a child, say for a million dollars per cup?, all you need is one customer to nor read the sign.

If you chart the average sales price and the % market served by AMD you can easily see that the price cust were pure and simple to deny AMD profits for the future. Intel could have kept the price high as AMD could not ship enough product to reach 5% share. You need not compete with such a competitor. You let him sell his 5% and you sell your 95% at $100-400 more per CPU. Each $100 is $4 billion right to the bottom line, if Intel sold 40 M CPUs in 1997. Direct profit to be divided among the shares as earnings.
AMD would also make another $100 differential and would have made a profit had Intel kept the price high. So Intel is guilty of anti competitive practices on the face of it.
There can be no defence, they want to kill AMD, and they might still do it if the DOJ hides it's head much longer.

The idea that Grove was being nice to us by dropping prices is tooth fairy stuff. I know you have a vested in stock interest in not havibng the DOJ after Intel as the share price would crater at the hint of it. But someone must do it.

Bill
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