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Technology Stocks : C-Cube
CUBE 35.40-1.8%Jan 2 3:59 PM EST

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To: Ian deSouza who wrote (30767)3/11/1998 3:29:00 PM
From: BillyG  Read Replies (1) of 50808
 
New IEEE-1394 FireWire interface chip.............

TEXAS INSTRUMENTS: New 1394 Native Bridge Link Controller IC
unveiled by Texas Instruments

M2 PRESSWIRE-11 March 1998-TEXAS INSTRUMENTS: New 1394 Native Bridge Link Controller IC unveiled by
Texas Instruments (C)1994-98 M2 COMMUNICATIONS LTD

-- New device combines full-featured performance with the flexibility to handle changing standards and to execute the latest
MMC-2 instruction set.

Texas Instruments (NYSE:TXN) today announced that it now offers a 39C1011 1394 Native Bridge Link Controller IC, a
key part of a chip set enabling an ATA or ATAPI storage device like a hard disk, CD-ROM, DVD or tape drive to be
interfaced to a PC via the IEEE 1394 serial bus.
With more than 30 years experience covering the spectrum of standards and
as the market leader in data transmission, this latest device exemplifies TI is the clear leader in 1394 semiconductor solutions.

By combining the new device with a TI 1394 PHY transceiver and TMS320C206 DSP with internal flash memory, designers
can implement a complete 1394-compliant storage product interface that offers full-featured performance with the flexibility to
handle changing standards. It is a strategic development vehicle for future integration in storage devices.

"With the standards still fluctuating, designers require a 1394 interface solution for early market product introductions that is as
complete as possible, but can be modified to track the finished standards," said Jeff Harth, removable storage product
marketing manager for TI's Storage Products Group. "The new 39C1011 is a critical part of a chip set solution for managing
the transition into new applications, such as Device Bay."

In operation, the 39C1011 controller manages incoming and outgoing message packets between an ATA/ATAPI interface
and a 1394 PHY, providing full data buffering, error correction and recovery. An internal state machine works under full
control of the TI DSP, for command decoding and resource allocation. Transfer rates of 100, 200, and 400 Mbit/s can be
accommodated, depending on the rating of the TI PHY. The new 39C1011 requires just a single +5-V supply and is available
in a 100-pin TQFP package. It costs less than $10 in thousand quantities, and samples are now available.

Texas Instruments Storage Products serves the mass storage market through the combined resources of Silicon Systems,
Intersect Technologies and the mass storage efforts of Texas Instruments. It provides advanced semiconductors for high
performance, desktop and mobile hard disk drives and removable drives. Its industry-leading read channels and DSP
solutions are complemented by its innovative servo/spindle, interface, preamp and ASIC solutions. These solutions are
designed and manufactured for hard disk drives, tape drives, high density floppy disk drives, optical disk drives and DVD.
[Hmmm.... They sure could use an MPEG-2 solution....]
For more information, please visit ti.com.

The worldwide leader and pioneer in digital signal processing solutions since 1982, Texas Instruments provides innovative
DSP and mixed signal/analog technologies to more than 30,000 customers in the computer, wireless communications,
networking, Internet, consumer, digital motor control and mass storage markets worldwide. To help customers get to market
faster, TI offers easy-to-use development tools and extensive software and hardware support, further complemented by close
to 300 third-party DSP solutions providers.

Texas Instruments Incorporated is a global semiconductor company and the world's leading designer and supplier of digital
signal processing solutions, the engines driving the digitization of electronics. Headquartered in Dallas, Texas, the company's
products also include calculators, controls and sensors, metallurgical materials and digital light processing technologies. The
company has manufacturing or sales operations in more than 25 countries.

Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the
World Wide Web at ti.com.

EDITOR NOTE: The TI booth (Booth No. 401) will demonstrate the 39C1011 at WinHec in Orlando, Florida March
25-27, 1998.

CONTACT: Diana Spicer, Silicon Systems Tel: +1 714 573 6856 e-mail: diana.spicer@tus.ssi1.com Gina Nani, Silicon
Systems Tel: +1 714 573 6240 e-mail: gina.nani@tus.ssi1.com

*M2 COMMUNICATIONS DISCLAIMS ALL LIABILITY FOR INFORMATION PROVIDED WITHIN M2
PRESSWIRE. DATA SUPPLIED BY NAMED PARTY/PARTIES.*
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