UUNET Enhances DSL Service Revised
Copyright c 1998 TeleChoice, Inc.
March 13, 1998 -- UUNET Technologies, Inc., a subsidiary of WorldCom, Inc. announced Preferred Access 768, a new dedicated Symmetric Digital Subscriber Line (SDSL) service with 768 Kbps bandwidth.
Preferred Access 768 builds on UUNET's previously released Preferred Access 128 service by offering six times the speed and capacity.
Preferred Access services use standard copper wires to bypass congested switched voice networks and eliminate ISDN installation hassles. The Preferred Access 768 service supplies bi-directional 768 Kbps bandwidth for Internet access. At this speed, a color graphic that would take one minute to download from a website via a 128 Kbps connection would take only 10 seconds to download. Similarly, a connection that supports 10 users simultaneously with 128 Kbps can support 60 concurrent users with 768 Kbps.
All Preferred Access services deliver the performance of a dedicated connection at about half the price of a T1 line. Such price and performance attributes make the service affordable and accessible for small and medium-sized businesses.
Current Preferred Access 128 customers can upgrade to Preferred Access 768. By simply switching the customer premise router, customers can immediately utilize the higher 768 Kbps bandwidth.
Unlike many other DSL offerings, Preferred Access 768 is a fully integrated Internet access solution with end-to-end service. In addition to supplying a DSL access circuit, UUNET provides comprehensive Internet connectivity and related services, enabling businesses to obtain everything they need from a single vendor.
Preferred Access 768 includes DNS registration, 20 POP e-mail accounts, and five NNTP news readers. In addition, customers receive 24 x 7 monitoring, proactive troubleshooting and UUNET's business-class customer support. Installation coordination, including local loop provisioning, is also handled by UUNET.
Pricing and Availability
Preferred Access 768 is available immediately in New York City and Silicon Valley. The service will expand to all 54 of UUNET's existing U.S. DSL PoPs -- the largest number provided by any ISP -- by the summer of 1998.
Pricing for Preferred Access 768 ranges from $650 to $1400 per month, with no term commitment. Pricing is based on usage. Customers receive a five percent discount for a one-year term commitment and a 10 percent discount for a two-year commitment.
Local access charges range from $150 to $250 per month, depending on geographic location. The customer premise equipment (CPE) cost is $399 for Preferred Access 768.
As an introductory promotion, customers who sign up for one year or longer-term commitments will receive the lowest tier price ($650) for the first six months, regardless of usage. In addition, installation is reduced by 50 percent to $1500 and there is no charge for the CPE.
TeleChoice Take:
UUNET is strengthening its position in the SDSL space with this upgraded offering aimed at small to medium sized businesses. This offering replaces their previous Ascend-based 128K service which UUNET announced with a lot of fanfare, claiming they were the first nationwide carrier to deploy this type of service. Distinguishing attributes include a fully integrated (one-stop shop) solution that is non-oversubscribed. Price ranges are positioned to protect their current T-1 customer base by capping the burst capability at 768K ($1,400). This compares to traditional IXC and local T-1 services at 2x and 3x the monthly recurring price points respectively.
US WEST found in its deployment experience that no one wanted 128Kbps, so this is not surprising to TeleChoice. The SDSL offerings go after the true fractional service speeds where there is a lot of expense in trying to maintain connectivity with offices at sub-T1 speeds. Expect more of these speeds from the national providers.
The additional value-adds (ie; Internet connectivity, domain name registration, 24x7 customer care, etc.) along with the outlined promotion should attract both current P.A. 128K and new small and medium sized customers in the coverage areas they plan to service.
UUNET has the client base to really push DSL -- wrapped with all sorts of applications. UUNET and US WEST remain the ones to watch right now for pushing national DSL deployment in the U.S.
Deployment of IDSL and SDSL are often based more on the realities of managing ILEC spectral compatibility issues than on the ability of the technology to support the customers' applications. This is what CLECs have to do to get their services rolled out. As for the appeal of IDSL offerings, who wants 128K at $700/mo.? There is a market for 128K if it is priced and positioned appropriately. It needs to be marketed for the value it provides to customers and not as a way to splash into the DSL market. |