Intel Corporation (INTC) Message Board

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Technology Stocks : Intel Corporation (INTC)

INTC 46.96

-2.8%

Jan 16 9:30 AM EST

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To: Tony Viola who wrote (50692)	3/17/1998 3:53:00 PM
From: BelowTheCrowd	Read Replies (1) of 186894

Tony, Actually, when selling to the consumer market that's pretty true. A typical consumer making a typical purchase will only keep track of 5-7 key items of interest. So what are the easy things for the consumer to keep track of? Price MHz MB (RAM) GB (HDD) Video Mem probably round out the top 5 "absolutes." That's not even considering the fuzzy subjects of brand reputation, retailer reputation, etc. What happenned to Gateway is that they abandoned their "traditional" customer, who was much more knowledgable than a typical retail customer, and today probably purchases from Dell. They've chased after the "'mo megahertz" crowd and gotten killed by major brands at traditional retailers. mg

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