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Technology Stocks : Apple Inc.

AAPL 278.28

+0.1%

Dec 12 9:30 AM EST

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To: rhet0ric who wrote (9623)	3/17/1998 6:35:00 PM
From: Jonathan Bird	Read Replies (1) of 213176

All those advantages you attribute to the Mac OS, while true(and some potentially true), also apply to windoze. They have nothing to do with the issue. This is that MacOS development is financed by OS sales which are minute compared to windoze. Unless Apple is producing the MacOS for 1/30th the cost that MS produces windoze then the economics simply cannot support machine costs(and margins) for Apple that are as low as PC makers. I should also point out that while Bill Gates is rich because he controls the OS, he makes his money from the applications. Compare the retail cost of Win95 to that of a MS office and you will see what im talking about. Microsoft can surely sell the Win OS on the cheap(even a loss) as long as the money they make from people buying new Win applications pays them back in spades. Apple's business does not support this strategy. Jon Bird

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