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Looking with common sense, in the absence of info, I would have to think an awful lot of the price tag would be loaded toward tomorrow, at a price of 100 mil. I mean, I think it would cover sales to some who are not now alive. First, rule out the hospitals. They are covered in the license that BMG holds. There are 50 states. If each has on average 5,000 doctors, and if every doctor bought one, that is a quarter million devices. Do you think each one would stand a $400 royalty burden? That is too rich. Throw in the rest of the doctors in the world and maybe it is $200 per. Still rich. On the other hand, I once read an article (Forbes, I think) concerning 2 brothers who devised some test equipment on which they retained full ownership. It became the industry standard and their worth became something on the order of a half billion. It seems to still pump money as a private business. So, if IGENWARE becomes industry standard, I have no question it is worth a lotta bucks over time. Maybe 100 mil, but I don't know if someone would prudently risk that sum on the prospect of industry standard before it came to maturity. Anybody's guess. But Gee, I would love to see a company like HP peddling that ware! |
