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Technology Stocks : Apple Inc.
AAPL 278.100.0%11:04 AM EST

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To: Mark Palmberg who wrote (9983)3/24/1998 4:08:00 PM
From: Sowbug  Read Replies (2) of 213176
 
Very good question. I can think of two reasons.

1. He represents the old Apple.

2. Certainty. Plenty of people question his abilities, but investors like certainty, and even if we're 99% sure that Jobs will accept the job, a percentage of people won't buy because of that 1% chance that Nader/Iacocca/Dunlap/Satan/Ren/Stimpy might suddenly take the helm. Not that all those people/creatures/supernatural beings would be bad choices, but few would buy because of that 1% chance. So once it's a fait accompli, some people will feel more comfortable buying.

By the way, most of the rise has probably already happened, and on the announcement there might be some "buy on the rumor, sell on the news" selling.

Just out of curiosity, why are we so certain the stock will rise with the announcement that Jobs has taken the position?
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