Any info about Iomega (IOM)? Message Board

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Non-Tech : Any info about Iomega (IOM)?

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To: Ben Antanaitis who wrote (51099)	3/25/1998 9:20:00 AM
From: TLWatson59	Read Replies (1) of 58324

You must have been watching and listening to a different CNBC then I was. What I heard was that IOM failed at their attempt to make the ZIP "the new industry standard." That comment by Mark Haines was followed by the guest analyst on Squawk Box saying that when they lost the court battle against NOMAI they were left with a knock off product eating IOM's lunch. The marketing strategy called for giving away the "razor" to make a bundle on the "blades" and it failed when the judge put the kybosh on their plan. IMO that was a succint analysis of what caused the bail out in IOM. The constant insider selling, especially by Edwards, certainly did not help to say nothing about the multitude of class action suits. If you want to consider that "bone picking" that's your perogative. Don't be shocked if the stock jumps after the opening which usually happens when a management that has been a drag on a company is disposed of. Remember Apple et al.? The real question though is where does the business go from here. Perhaps Syquest was not so foolish after all to concentrate it's attempt at a come back on a higher level of end user rather than a mass market program with commodity pricing.

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