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Technology Stocks : Apple Inc.

AAPL 278.28

+0.1%

Dec 12 9:30 AM EST

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To: Linda Kaplan who wrote (10147)	3/26/1998 7:57:00 AM
From: Kurt Starnes	Read Replies (3) of 213176

to add to Linda's post: just saw the first report from cnbc on the new aapl ads. first, cnbc's coverage was NOT prompted by any action on Intel's part, cnbc is just drawing more attention to aapl and the ad and the G3 computer. in the report, the 'bunny' ad is shown (and it did evoke laughter from the cnbc correspondent, who remarked 'that's cute'). the discussion was positive for aapl IMHO, and the story ended with the conclusion by the guest that INTC will probably not 'dignify' aapl's ad w/ a response. the exposure today will be great for aapl....imho. go aapl! -kurt ps: join us at aapltalk.com for real time discussion this morning. pps: aapl also now getting positive coverage from a guest analyst on cnbc!

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