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Strategies & Market Trends : The Rational Analyst

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To: HeyRainier who wrote (595)	4/7/1998 10:39:00 PM
From: ftth	Read Replies (1) of 1720

Naw, not out of business...just some MORE competition. They still probably have the name recognition thing going for them, so the people that wouldn't know how to comparison shop will go for the recognized name. Speaking of terrible FA, take a look at Imation (funny how the name is almost "Imitation.") Hey they could merge....into IOMATION! Along the "out of business" line, take a look at the "barriers to exit" (yes, exit) section in Suutari's book (Business Strategy and Security Analysis). Interesting reading. dh

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