DRRISK, and ALL, Article...Creative Labs' PC-DVD Technology Receives Top Honors Worldwide Award-Winning PC-DVD Encore Dxr2 Applauded for Superior Performance, Quality And Ease of Use
April 9, 1998
MILPITAS, Calif., April 8 /PRNewswire/ -- Creative Labs, Inc. (Nasdaq: CREAF), the world's leading provider of multimedia products for the PC, has received numerous awards and top product reviews worldwide for its industry-leading PC-DVD Encore Dxr2 technology. These international accolades, recognized as some of the industry's most prestigious honors, emphasize the superior quality and performance of Creative's PC-DVD Encore, and validate the company's leadership position in the PC-DVD upgrade market. At a US$299.99 price point, PC-DVD Encore is a compelling solution for PC users interested in the mass storage capacity (up to 17 gigabytes), as well as the exciting audio and video experience PC-DVD brings to the desktop.
Among the honors Creative's PC-DVD Encore has received are Computer Reseller News' "Editors' Choice Award" -- which singled out Creative's PC-DVD bundle as one of the easiest upgrades to install and use, and one of the fastest DVD-ROM drives tested. The PC-DVD Encore garnered a "Best Buy " review from PC World and an "Editors' Choice" review from PC Gamer.
Windows Magazine praised PC-DVD Encore for its outstanding picture quality and easy installation in a review titled: "Standing Ovation for PC-DVD Encore." In addition, this outstanding review placed PC-DVD Encore on Windows Magazine's "Winlist" where the best of the best products are highlighted. After reviewing the PC-DVD Encore, Computer Buyer's Guide and Handbook told readers: "If you plan to upgrade your CD-ROM drive, definitely consider Creative's PC-DVD. It is well worth the investment and easy to install. The video and audio results are fantastic."
The PC-DVD Encore features breakthrough developments such as DynamicXtended Resolution (Dxr2), and improved sound and video playback. The Dxr2 decoder board features a picture enhancement technology that gives PC-DVD Encore smoother, crisper, high-definition video playback when compared with today's DVD solutions. Additionally, PC-DVD Encore provides awesome video and audio enabled by MPEG2 compression and Dolby Digital (AC-3) audio output which delivers a truly immersive cinematic experience.
Additional key features of the PC-DVD Encore's sophisticated architecture include:
* Simultaneous connection to a PC and TV with composite or S-Video outputs
* Line-doubling to 60 frames per second, including vertical and horizontal
filtering and dynamic interpolation of up to 1280 X 1024 full-screen
resolution
* PC-DVDx2 drive accesses data twice as fast as first-generation drives
* Interfaces with digital receivers for room-filling 5.1 channel Dolby
Digital audio
* Fully supports all popular CD-ROM formats, including previously
unsupported CD-Recordable media and CD-RW
* CD-ROM drive data transfer rate of 20x and 100 ms access time.
Creative Labs was the first company to introduce a DVD-ROM upgrade kit in March 1997. With the introduction of its second-generation PC-DVD(TM) Encore kit in September 1997, Creative reaffirmed its commitment to accelerating the DVD market by introducing low cost, complete hardware solutions. Creative recently introduced a new line of six PC-DVD solutions designed for home users, corporate users, and multimedia and gaming enthusiasts including the stand-alone Blaster DVD-ROM drive at $US149.99
Following are international awards Creative's PC-DVD Encore has received since November 1997.
March 1998
* Computer Reseller News; "Editors' Choice" review - U.S.
* Windows Magazine; recommended on the "Winlist" - U.S.
* Canadian Computer Wholesaler; "Technical Excellence Award" - Canada
* The Computer Paper; "Best Choice" review - Canada
* Gamestar; "Testsieger" - Germany
February 1998
* C|net Gamecenter; "GameWorthy Award" - U.S.
* GameBriefs On-Line; "AWESOME Award" - U.S.
* PC Gamer; "Editors' Choice" - U.S.
* Computer Shopper; "Deserves a Standing Ovation" - U.S.
* Computer Buyer's Guide and Handbook; "Worth the Investment" - U.S.
* Revista Info Exame-Brazil; "4 1/2 Star Review" - Brazil
* Computer Arts; "5 Star Award" - U.K.
January 1998
* PC World; "Best Buy Award" - U.S.
* Comdex/PacRim 98; Canadian Computer Wholesaler; "Technical Excellence
Award" - Canada
* PC Direct; "Meilleur Achat" - France
* PC Review; "Performance Award" - U.K.
* PC Plus; "Performance Award" - U.K.
December 1997
* Generation PC; "Excellence Award" - France
* PC Format; "Recommended Award" - U.K.
* PC Magazine; "Editors' Choice" - Australia
* PC User; "Best Buy" - Australia
November 1997
* PC Magazine; "Editors Choice" - Middle East
For more information on these and Creative's entire line of solutions, visit Creative's award-winning Web site, The Creative Zone at www.creativelabs.com.
Creative Labs, Inc., is a wholly owned subsidiary of Creative Technology Ltd. and serves as the company's U.S. Headquarters. Creative Technology's other U.S.-based subsidiaries include Cambridge SoundWorks, Inc., E-mu Systems, Inc. and Ensoniq, Inc., Digicom Systems, Inc., EcTiVA, Inc.
Creative Technology Ltd. develops, manufactures and markets a wide array of advanced multimedia solutions for the PC, entertainment, education, music and productivity tools markets. Creative's products are marketed through the OEM, systems integrator and retail channels under a variety of trademarks, including the "Blaster" family name. Sound Blaster(R) has become the multimedia industry's de facto audio standard. Sound Blaster is an audio platform consisting of a sound card or chipset, software drivers and bundled software applications that enable PCs to produce high quality audio. Creative's corporate headquarters and primary manufacturing are based in Singapore, with sales, distribution and research and development being carried out through an extensive, global network of subsidiaries located in North America, Europe, Asia and Africa.
NOTE: Sound Blaster is a registered trademark. PC-DVD, PC-DVD Encore, Dynamic Xtended Resolution and DXR are trademarks of Creative Technology Ltd. in the U. S. and other countries.
SOURCE Creative Labs, Inc.
/CONTACT: Theresa Pulido of Creative Labs, Inc., 408-428-2329, or tpulido@soundblaster.com; or Gary Brotman of Golin/Harris Communications, 213-623-4200, or gbrotman@golinharris.com, for Creative Labs/ /Web site: creativelabs.com (CREAF)
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Why this company still trades at an 8X multiple simply astounds me!
40 by 99 seems likely to me.
Regards, Michael
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