Monday April 20, 8:12 am Eastern Time
Company Press Release
PairGain Drops Prices Dramatically On Industry Leading Megabit Access Product Line
Prices Reduced More Than 25% On xDSL Modems
TUSTIN, Calif.--(BUSINESS WIRE)--April 20, 1998--PairGain Technologies Inc. (Nasdaq: PAIR - news) announced today it has substantially reduced prices of products in it popular Megabit Access line. Price reductions for PairGain's rate-adaptive ADSL and SDSL Megabit Modem(TM) products and accessories range from 25 to 36 percent.
''These price cuts are a result of PairGain's commitment to offer high performance xDSL systems at a reasonable price. Our high sales volumes and cost reductions have enabled us to lower our prices substantially and we intend to use this new pricing to drive larger scale deployments,'' said Howard Flagg, President of PairGain.
''PairGain's move reflects further maturing of both DSL technology and the growing services market,'' notes Beth Gage, senior consultant with TeleChoice, Inc. ''As equipment prices drop, the business case become more reasonable in developing commercial data services leveraging DSL access.''
PairGain's distributors and resellers will also benefit from price cuts in a competitive market where prices are dropping and higher sales volumes are required. In the past several years, PairGain's channel distribution has rapidly increased due to its high performance products and strong technical support. ''PairGain's Megabit Modems allow us to break up the bandwidth bottleneck for many LECs, CLECs and ISPs,'' said Ken Dubas, Senior National Products Specialist with Graybar Electric Company, Inc., a PairGain Master Reseller. ''Price cuts will remove some of the competitive pricing pressure and allow us to concentrate on what we do best, which is adding value in the services to our customers.''
PairGain's Megabit Modems are used by telephone companies, Internet Service Providers, private corporations, and other network service providers to establish high-speed data connections between central offices or network hubs and end users. Currently, the residential high-speed access market is driven primarily by businesses with remote offices and telecommuters. These subscribers rely on the T1-speed transmissions of PairGain's Megabit Modems to access corporate LANs for a variety of applications, including high-speed Internet or Intranet access, retrieving files, e-mail and more.
PairGain's rate adaptive ADSL Megabit Modem CRA transfers rates up to 3.2 Mbps downstream (to the user) and 1 Mbps upstream (away from the user). PairGain's SDSL Megabit Modems 768 and 768 Plus transfer data at rates up to 758 kbps in each direction, over ordinary copper telephone lines.
PairGain Technologies Inc. is the world leader in the design, manufacture and marketing of advanced xDSL (High-bit-rate Digital Subsriber Line) communications systems. PairGain's products allow telephone companies, independent carriers, Internet service providers, and private network administrators to rapidly deploy high-speed data, video and voice applications to end users over the existing infrastructure of copper telephone lines. PairGain is a member of the UAWG (Universal ADSL Working Group), the formation of which was announced by Microsoft, Intel and Compaq in January.
PairGain's HiGain(R), PG-Plus(TM), PG-Flex(TM), Megabit Access and campus area network products are marketed under the trademark CopperOptics(R), indicating their ability to provide fiber optic quality transmission over the ''last mile'' in both public and private networks worldwide.
Product Model No. US List New List Reduction
Megabit Modem 768 Plus 150-1526-01 $1195 $895 25%
Megabit Modem 768 150-1525-01 995 695 30%
Megabit Modem 220 150-1521-01 995 695 30%
Megabit Modem CRA 150-1704-02 1,595 1,195 25%
Megabit Modem CRA-C 150-1704-11 1,595 1,195 25%
CRA 220 S 150-1714-01 1,595 1,095 31%
S1 NID (splitter) 150-1721-01 225 145 36%
Except for the historical information contained herein, the matters discussed in this announcement are forward-looking statements which involve risks and uncertainties, including but not limited to economic, competitive, governmental and technological factors affecting the Company's operations, markets, products, services and prices and other factors discussed in the Company's filings with the Securities and Exchange Commission. ------------------------------------------------------------------------ Contact:
PairGain Technologies Inc., Tustin Kim Gower, 714/730-2330
------------------------------------------------------------------------ More Quotes and News:Pairgain Technologies Inc (Nasdaq:PAIR - news)Related News Categories: computers, networking, telecom ------------------------------------------------------------------------
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