Thanks for your inside view of things, Doug. Very well-stated. It helps make two things that are happening with Aqua-1 stand out: one, the wide acceptance of the product based on taste, ingredients, and price, which compete very well if side-by-side with some of the established drinks - none of which are better in all three regards; that is to say, the established drinks either lose out on taste, or ingredients, or price, to Aqua-1, and most of them lose out on all counts. And, secondly, it underlines why it has taken Aqua-1 about a year to really begin breaking down the barriers to the product here in the States. They seem to be tumbling rather quickly now, a lot because of the three factors listed above, putting them on the cutting edge of the nutraceutical category and ripe for the expansion that's taking place. As David said, this is very positive.
Is that also your take on it? |
