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Technology Stocks : TAVA Technologies (TAVA-NASDAQ)

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To: Karl Drobnic who wrote (15226)4/22/1998 2:01:00 PM
From: James Strauss  Read Replies (1) of 31646
 
TAVA And Purdue Chicken...

>>>I expect him to come to the next conference call with a PR strategy, but not necessarily one aimed directly at Wall St. I'd go for making TAVA the "brand" name in Y2K for embedded chip problems.<<<
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Karl:

Once upon a time a fellow by the name of Frank Purdue had this crazy idea of developing a Brand Name (PURDUE),for his chicken... People must of thought he was crazy until business BOOMED, and everyone knew the name Purdue... Developing Brand Name recognition is a great idea... A little known company called Intel took a fungible commodity and made it stand out with a brand name... : >

Jim
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