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Technology Stocks : BORL: Time to BUY!

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To: David Miller who wrote (10110)4/22/1998 10:35:00 PM
From: i-node  Read Replies (1) of 10836
 
It is the question how quickly and securely the company can change its entire marketing direction and sales focus, without the wheels falling off. Marketing strategy - unlike financial strategy - is not an area that this management has proven itself yet.

These guys were doing fine bringing the company back around until the VSGN deal. But I think they miscued bigtime, at the cost of diluting the hell out of the prior ownership. But with the poor revenue numbers from last qtr I'm having a difficult time seeing how they'll pull it out in the projected time frame. I think easily you're looking at an addition 12-18 months -- that's if they don't screw up again. The technology is excellent and solid. But I think it is going to take a long time to turn it into profits; the market has shown it is unwilling to buy Borland on a promise of [way] future profits....
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