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Technology Stocks : Apple Inc.

AAPL 273.85

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Dec 24 12:59 PM EST

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To: Mark Palmberg who wrote (12150)	4/24/1998 5:40:00 PM
From: BillHoo	Read Replies (2) of 213177

<<Another great idea for an Apple ad, from ThessaSOURCE: Rusty Wallace thessasource.com That's a very nice concept! However, by putting it on the web like that, I think that i guarantees that the spot will never see the light of day. Ad agencies have legal departments who mull over things like this and a "Not thunk here" attitude for ideas. Perhaps it could be presented via e-mail to the creative director (who probably gets inundated by submissions). You can probably find the name of a creative director by looking up TBWA/ChiatDay at the libarary. Ask the librarian for what is called the Standard Directory of Advertising Agencies (known in the industry as the agency "red book"). It will list the name of the agency, how much $$ in billings, client lists, and a list of all their big-wigs. Creative directors abound. Good luck! I'd like to see it produced. Perhaps someone with some 3D savvy can make a quicktime movie and broadcast independently over the web? -Bill_H

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